Celebrating the Spectacular, First Ever, Todays Dental Awards 2025!

At Todays Dental, our purpose is simple: to improve lives and create smiles. And wow, did the Todays Dental Awards 2025 highlight exactly that! Our first ever awards celebration was all about recognising the amazing achievements of our people – from superstar individuals to powerhouse teams.
With over 50 nominations from 17 practices, the judging panel had their work cut out for them. But after lots of reading, discussion, and more than a few “how do we choose?!” moments, our winners were crowned across eight fantastic categories.
So join us as we recap this year’s first-ever TD Awards!
“Treasures are meant to be shared…“

Before the awards even kicked off, we launched a brain-bending, mystery hunt with our ARG campaign from a mysterious ‘Rebel’. Starting with an audacious break-in, for one month, our emails, socials and HiBob posts were ‘hijacked’ containing hidden clues and puzzling twists revealing insight to ‘the Rebel’s’ mindset and ambitions. 39 of our team across practices and the Resource Hub joined the fun via HiBob, with plenty of eager code-crackers, but none deduced where it was all leading. Why not take a look at the Recognising Leading Characters article (left)?
The excitement surrounding the unusual happenings was infectious, bringing people together to discuss and decipher. Our amazing teams were eventually revealed as the treasure that makes Todays Dental what it is. This was shortly followed by a suspenseful countdown to reveal the all new: TD Awards! Soon after, team’s began sharing their stories (sharing their treasure) through passionate submissions giving us the opportunity to show the world the stars they truly are and the care they provide for their patient’s, practice’s and communities.
A Big Thank You to Our Award Sponsors
We couldn’t have done it without our brilliant partners, who helped us make this inaugural awards a great success.
Therefore, we would like to say a huge thanks to:
- Agilio
- MicroMinder
- Henry Schein One
- Mills & Reeve
- Straumann
- Patient Plan Direct
Not only did they help present the awards, they contributed £6000 in support, making a real difference to the event and the prizes!
Meet the TD Awards’ Judges
Our wonderful judges met at the Resource Hub and spent a day reviewing all the submissions from our brilliant practices across a variety of categories. They leaned on each other’s expertise to identify where our people had gone above and beyond for each other and their patients, and most importantly, how they brought Todays Dental’s mission to life: to improve lives and create smiles.
As a result of these conversations and impassioned submissions, we awarded an additional nurse for our Nurse of the Year category as they were both so deserving.

We want to thank all of them for stepping away from their busy schedules to ensure every nominee got the thoughtful consideration and recognition they deserve.
Our 2025 judging panel included:
- Myah Caro – Digital Marketing Manager
- Sarah Shepherd – Training and Development Manager
- Sarah Halford – Head of Plans and Partnerships
- Chrissy Parks – Project Manager
- Jonathan Bouwer-Davies – Clinical Director
- Lotte Yarde – Operations Support Manager
- Martin Toney – Finance Director
- Natasha Hill – Payroll Manager
- Lyn Paxman – Culture Director
Surprise Celebrations & Our 2025 TD Awards Winners
Later in June, all of our deserving winners got their moment in the spotlight, with a surprise, in-practice reveal by our wonderful BSMs – captured on camera and full of laughter, cheers, and even a few happy tears!
All in all eight practices took home wins this year, with Ashbury Dental Care being our big winners, scooping up three!
Share in our winners’ delight by reliving the moment they were awarded on our social media: @todaysdentalhub.
Additionally, see the super cut of all our amazing winners below!
Here’s the full list of winners and special mentions:
Best Clinical Case Winner: Daniella Jones (Whyman) Special Mention: Joanna Sutcliffe (El Nashar Dental Care) | Most Resilient Practice Winner: Ashbury Dental Care Special Mention: El Nashar Dental Care |
Best Marketing Ashbury Dental Care | Best Patient Experience Pontcanna Dental Care |
Most Improved Practice Winner: Plymouth City Centre Dental Practice Special Mention: Brynteg Dental Brynamman | Most Dedicated Learner Winner: Beth Hibbert (Merrifield Dental Practice) Special Mention: Adrianna Miranda (The Dental Spa) |
Practice Manager of the Year Kelly Hartnett (El Nashar Dental Care) | Hygienist of the Year Cathy Barber (Merrifield Dental Practice) |
Receptionist of the Year Winner: Kate Liscombe (Whyman House Dental Practice) Special Mention: Sarah Holloway (Pontesbury Dental Practice) | Nurse of the Year Lindsay Bolton (Ashbury Dental Care) & Jessica Blee (Plymouth City Centre Dental Practice) |
Therapist of the Year Chloe Fulcher (Crownhill Dental Practice) | Dental Team of the Year The Dental Spa |
And the Awards’ Prizes…
What’s an award without a little sparkle?
Winners received:
- £960 to the practice’s social fund* for each team award
- £150 Amazon gift voucher for individual awards
*A practice’s social fund can be used as they see fit for team outings, celebrations and activities.
Learn more about why people want to work at Todays Dental in our Why Work with Us video.
Why the TD Awards Matter
These awards are more than trophies and accolades – they’re a celebration of the culture that drives Todays Dental. Everyone involved, from our puzzle solvers and nominating teams, to our judging panel and sponsors, helped bring our values to life in this award celebration in the same way the do in their day-to-day roles:
Purpose: Our teams helped drive meaningful change by recognising and celebrating real impact across our practices.
People: From standout individuals to supportive teams, our teams reminded us how central people are to everything we do.
Patients: Our team’s stories and submissions highlighted exceptional care and compassion in action.
Profits: Through the success and dedication celebrated in each category, we’re building sustainable success together.

Together, we made the TD Awards more than just an event. We turned it into a reflection of who we are and what we stand for – How We Work – Todays Dental.
What a Year!
I hope you enjoyed participating and following along as we bring this year’s awards recap to a close. Once again, a huge THANK YOU to everyone who helped make our first ever TD Awards happen. Whether you nominated, judged, solved puzzles, cheered on your teams, sponsored, or just shared the excitement, you’re all testament to the amazing culture and people that make Todays Dental what it is.
Before we go, as you move through the rest of 2025, keep an eye out for the moments that make a difference: a thoughtful piece of patient feedback, a challenging case handled with care, or a colleague who always goes the extra mile. Make a note, snap a photo, or just remember it. These everyday moments could shine at next year’s Awards!
Here’s to the next adventure and even more reasons to smile in 2026!